Browsing: Employer branding | Page 8 (264 items)

Medibank has overhauled its employment brand to shift traditional perceptions of the company as being just a private health insurer.

An employee who spread 16 weeks of maternity leave pay over 32 weeks has failed to convince a court that the extra 16 weeks should also count towards her service. Also in this article: recent dismissal rulings; Australia and New Zealand's best employers; and why gig workers have better mental health than the rest of the working population.

Qantas is again Australia's most attractive employer, according to this year's Randstad Employer Brand Research awards.

Large employer brands are getting bogged down in complexity and outdated objectives, with HR teams finding it difficult to 'refresh' their image, a specialist says.

Including social media storytelling in its graduate recruitment marketing campaign has led to a 50 per cent boost in applications for the Australian arm of a global employer, according to the head of its people team.

Inspiring, passionate and engaged leadership is the top driver for HR professionals making career moves, an industry recruiter reveals.

HR professionals are overestimating how effectively they convey an organisation's culture to candidates, relying too much on job descriptions and not enough on interviews, says Microsoft's global talent acquisition leader.

Large employers should be increasingly concerned with how their brands compare to the energetic image of start-ups, a branding specialist says.

Telstra is ramping up its EVP messaging to attract specialist tech talent, amid challenges associated with its high-profile restructure, and growing competition from start-ups.