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Heightened obligations for leaders help mitigate social media risks

A prominent leader can do far more reputational damage to their employer than a regular employee, but holding them to account requires a careful weighing of factors.

Social media policies designed to prevent misconduct and reputational damage are now commonplace, however they don't always address the additional risk posed by high-profile senior leaders, or impose more extensive obligations to mitigate them, says Clayton Utz partner Amanda Lyras.

Social media behaviour can be a vexed issue for employers, because there are no clear lines to determine what conduct will or won't be deemed appropriate, and it all "very much" depends on the circumstances, she tells HR Daily.

How an organisation evaluates misconduct and approaches disciplinary action also depends on the seniority of the employee involved...

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